Pizza Haven’s newsletter redesign was all about capturing the brand’s high-energy, flavor-packed identity and making it shine in every email. To appeal to its youthful audience, I built a design system that balances boldness with playfulness—leveraging vibrant reds, warm gradients, and a mix of retro-inspired and modern typography to evoke nostalgia while keeping it fresh. The layout is dynamic yet structured, with eye-catching hierarchy guiding the reader through crave-worthy product highlights, fun personality-driven content, and clear call-to-action buttons that make ordering seamless.

To enhance engagement, I introduced interactive elements, snackable text blocks, and imagery that feels immersive—whether it’s a pizza featured front and center or a typography-driven statement that speaks to Pizza Haven’s personality. Every piece is designed to make the brand feel exciting and familiar, ensuring customers don’t just read the newsletter but experience it.