about
welcome
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v.01
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portfolio
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©2025
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crafting since y:2014
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product designer
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I’m Maya Ksibi—a designer obsessed with creating visuals that stand out and stick.
My journey didn’t start in design—I first earned a degree in English literature, but I quickly realized I wanted to tell stories in a more visual, impactful way. That led me to branding, digital marketing, and social media design, where I help small businesses and startups craft identities that feel authentic, bold, and memorable.
I pull inspiration from photography, illustration, and a love for all things moody and minimalist—think gothic art, black-and-white aesthetics, and storytelling through design.
When I’m not designing, I’m hiking, boxing, cooking, or getting lost in a book. Everything I do feeds into my work, helping me create designs that are not just pretty but powerful, purposeful, and built to make an impact.
education
education
Professional Diploma (DEP) in Design
Verdun Vocational Centre
2020
Specialized in visual design, print design, digital design, web design and graphic design.
Professional Diploma (DEP) in Design
Verdun Vocational Centre
2020
Specialized in visual design, print design, digital design, web design and graphic design.
Diploma in Graphic Design
Maison de l'Image
2018
Gained a solid foundation in graphic design overall. Focused on design systems, branding principles, typography, and user-centered visual communication.
Diploma in Graphic Design
Maison de l'Image
2018
Gained a solid foundation in graphic design overall. Focused on design systems, branding principles, typography, and user-centered visual communication.
Master of Arts (MA) in English Literature
Université de Carthage
2016
Focused on crafting compelling content and copywriting strategies, drawing from a strong foundation in English literature. Developed skills in storytelling, tone, and audience engagement to create impactful digital content.
Master of Arts (MA) in English Literature
Université de Carthage
2016
Focused on crafting compelling content and copywriting strategies, drawing from a strong foundation in English literature. Developed skills in storytelling, tone, and audience engagement to create impactful digital content.
Years of Experience
Successful Projects
Clients
experience
experience
experience
Graphic Designer
Freelance
2016 — Present
I deliver high-quality designs with a focus on user experience, clarity, and execution, collaborating seamlessly with teams to meet tight deadlines and produce polished, production-ready work.
Graphic Designer
Freelance
2016 — Present
I deliver high-quality designs with a focus on user experience, clarity, and execution, collaborating seamlessly with teams to meet tight deadlines and produce polished, production-ready work.
Graphic Designer
Freelance
2016 — Present
I deliver high-quality designs with a focus on user experience, clarity, and execution, collaborating seamlessly with teams to meet tight deadlines and produce polished, production-ready work.
Graphic Designer
BRP
2023 — Present
Designed and managed design systems for BRP's e-commerce platforms, creating engaging visuals for campaigns, emails, and social media that drive conversions and maintain brand consistency. Collaborated with teams to align digital assets with business goals and enhance customer experience.
Graphic Designer
BRP
2023 — Present
Designed and managed design systems for BRP's e-commerce platforms, creating engaging visuals for campaigns, emails, and social media that drive conversions and maintain brand consistency. Collaborated with teams to align digital assets with business goals and enhance customer experience.
Graphic Designer
BRP
2023 — Present
Designed and managed design systems for BRP's e-commerce platforms, creating engaging visuals for campaigns, emails, and social media that drive conversions and maintain brand consistency. Collaborated with teams to align digital assets with business goals and enhance customer experience.
Graphic Designer & Social Media Manager
Omega School of Driving
2021 — 2023
Designed engaging social media content to promote services, student success stories, and safety tips for a driving school. Created marketing materials like flyers, brochures, and banners for promotions. Ran paid ads to attract new students, optimizing performance based on results. Managed social media interactions and created content that encouraged positive engagement. Designed email campaigns to inform students about new courses, reminders, and special offers.
Graphic Designer & Social Media Manager
Omega School of Driving
2021 — 2023
Designed engaging social media content to promote services, student success stories, and safety tips for a driving school. Created marketing materials like flyers, brochures, and banners for promotions. Ran paid ads to attract new students, optimizing performance based on results. Managed social media interactions and created content that encouraged positive engagement. Designed email campaigns to inform students about new courses, reminders, and special offers.
Graphic Designer & Social Media Manager
Omega School of Driving
2021 — 2023
Designed engaging social media content to promote services, student success stories, and safety tips for a driving school. Created marketing materials like flyers, brochures, and banners for promotions. Ran paid ads to attract new students, optimizing performance based on results. Managed social media interactions and created content that encouraged positive engagement. Designed email campaigns to inform students about new courses, reminders, and special offers.
Graphic Designer & Social Media Manager
Calypso Marketing
2022 — 2023
Designed custom social media content and graphics for clients, ensuring brand consistency and alignment with marketing goals. Managed content calendars to maximize engagement and conversions. Created marketing materials such as brochures, ads, and email templates. Analyzed campaign performance and provided optimization recommendations. Collaborated with teams to develop cohesive branding strategies across digital touchpoints.
Graphic Designer & Social Media Manager
Calypso Marketing
2022 — 2023
Designed custom social media content and graphics for clients, ensuring brand consistency and alignment with marketing goals. Managed content calendars to maximize engagement and conversions. Created marketing materials such as brochures, ads, and email templates. Analyzed campaign performance and provided optimization recommendations. Collaborated with teams to develop cohesive branding strategies across digital touchpoints.
Graphic Designer & Social Media Manager
Calypso Marketing
2022 — 2023
Designed custom social media content and graphics for clients, ensuring brand consistency and alignment with marketing goals. Managed content calendars to maximize engagement and conversions. Created marketing materials such as brochures, ads, and email templates. Analyzed campaign performance and provided optimization recommendations. Collaborated with teams to develop cohesive branding strategies across digital touchpoints.
Graphic Designer & Social Media Manager
Orangetheory Fitness
2021 — 2022
Designed engaging graphics for Orangetheory’s social media, aligning with brand promotions and fitness challenges. Created email templates for newsletters and promotional campaigns. Managed content calendars with a mix of fitness tips, success stories, and promotional content. Designed ads for paid social campaigns to drive memberships and event promotions. Engaged with the online community by responding to comments and promoting member achievements.
Graphic Designer & Social Media Manager
Orangetheory Fitness
2021 — 2022
Designed engaging graphics for Orangetheory’s social media, aligning with brand promotions and fitness challenges. Created email templates for newsletters and promotional campaigns. Managed content calendars with a mix of fitness tips, success stories, and promotional content. Designed ads for paid social campaigns to drive memberships and event promotions. Engaged with the online community by responding to comments and promoting member achievements.
Graphic Designer & Social Media Manager
Orangetheory Fitness
2021 — 2022
Designed engaging graphics for Orangetheory’s social media, aligning with brand promotions and fitness challenges. Created email templates for newsletters and promotional campaigns. Managed content calendars with a mix of fitness tips, success stories, and promotional content. Designed ads for paid social campaigns to drive memberships and event promotions. Engaged with the online community by responding to comments and promoting member achievements.
Graphic Designer & Marketing Assistant
Tunisie Congres
2018 — 2021
Designed marketing materials, including event posters and social media content, ensuring brand consistency. Managed social media and analyzed performance. Collaborated on event assets and supported branding initiatives with creative ideas.
Graphic Designer & Marketing Assistant
Tunisie Congres
2018 — 2021
Designed marketing materials, including event posters and social media content, ensuring brand consistency. Managed social media and analyzed performance. Collaborated on event assets and supported branding initiatives with creative ideas.
Graphic Designer & Marketing Assistant
Tunisie Congres
2018 — 2021
Designed marketing materials, including event posters and social media content, ensuring brand consistency. Managed social media and analyzed performance. Collaborated on event assets and supported branding initiatives with creative ideas.
Graphic Designer & Social Media Manager
Same Team
2020 — 2021
Created engaging content and managed social media calendars. Grew followers through responsive engagement. Optimized Facebook and Instagram ad campaigns, tracking performance with analytics tools.
Graphic Designer & Social Media Manager
Same Team
2020 — 2021
Created engaging content and managed social media calendars. Grew followers through responsive engagement. Optimized Facebook and Instagram ad campaigns, tracking performance with analytics tools.
Graphic Designer & Social Media Manager
Same Team
2020 — 2021
Created engaging content and managed social media calendars. Grew followers through responsive engagement. Optimized Facebook and Instagram ad campaigns, tracking performance with analytics tools.
Junior Designer & Copywriter
KAMFA
2017 — 2018
Designed visually engaging reports, presentations, and templates, ensuring brand consistency and readability while supporting the content team with graphics, infographics, and digital/print assets.
Junior Designer & Copywriter
KAMFA
2017 — 2018
Designed visually engaging reports, presentations, and templates, ensuring brand consistency and readability while supporting the content team with graphics, infographics, and digital/print assets.
Junior Designer & Copywriter
KAMFA
2017 — 2018
Designed visually engaging reports, presentations, and templates, ensuring brand consistency and readability while supporting the content team with graphics, infographics, and digital/print assets.
Junior Designer & Copywriter
MICE Partners
2016
As an intern, I designed marketing materials, social media graphics, and digital ads for event promotions, developed event branding, and assisted with invitations, tickets, and merchandise, ensuring brand consistency across all materials.
Junior Designer & Copywriter
MICE Partners
2016
As an intern, I designed marketing materials, social media graphics, and digital ads for event promotions, developed event branding, and assisted with invitations, tickets, and merchandise, ensuring brand consistency across all materials.
Junior Designer & Copywriter
MICE Partners
2016
As an intern, I designed marketing materials, social media graphics, and digital ads for event promotions, developed event branding, and assisted with invitations, tickets, and merchandise, ensuring brand consistency across all materials.